About

Senior creative director

 
 

Shatora Adrell Irby…

is an industry luminary with over a decade of experience as a Senior Creative Director at Nike, renowned for her innovative designs and award-winning campaigns. With a profound background in fashion, she seamlessly transitioned into the realm of campaigns, where she not only excelled but set a new standard for excellence. Shatora's influence is felt across the industry, particularly in her role as a creative powerhouse in production, video, design, and advertising.

Her journey is marked by the creation of award-winning designs and digital campaigns that not only captivate audiences but also leave a lasting impact. Shatora's unique blend of creativity and strategic insight allows her to craft narratives that resonate with the hearts and minds of consumers.

Beyond her professional accomplishments, Shatora is a mentor and leader who has not only witnessed her mentees flourish but has actively nurtured the talents of those at Nike. Her commitment to fostering the next generation of creative leaders is a testament to her dedication to the industry's growth and evolution.

At Nike, Shatora occupies a unique and pivotal role that is challenging to replace, reflecting her exceptional skills, vision, and expertise. Her creative prowess and leadership continue to elevate brands and organizations, and she stands as a beacon of inspiration for the creative community.

In every sense, Shatora Irby is a transformative force in the world of creative direction, and her impact is felt not only in the accolades she has received but in the lasting legacy of innovation she leaves in her wake. She's not just a creative director; she's a visionary who reshapes industries and inspires those fortunate enough to work alongside her.

Shatora turned our brand into unique experiences.
— John donahoe, nike ceo